Raynsie
A live, sharable photography experience
that showed off the Raynsie technical
aspects in true brand style.
Photography & Creative Direction.
For Adnight we wanted to offer a memorable personalised experience that helped people to truly understand that the bold streetwear brand Raynsie is technically solid too.
We set up a quick turnaround experience where visitors tried the Raynsie and we ‘rained’ over them while I photographed them. Photos were shared to the participants and the Raynsie social media. The stunt was very popular and left all visitors with a solid brand impression and a cool portrait for Instagram.
We set up a quick turnaround experience where visitors tried the Raynsie and we ‘rained’ over them while I photographed them. Photos were shared to the participants and the Raynsie social media. The stunt was very popular and left all visitors with a solid brand impression and a cool portrait for Instagram.
![](https://freight.cargo.site/t/original/i/5a689d148a219515394f2ae33f3b4c148489adb01a05932428a633011ec93a84/Raynsie_AdNight2018-50.jpg)
![](https://freight.cargo.site/t/original/i/af67d3c3b0e2c765427d855ea9484f462edc49ee9eebcb75d04f9505d76b9316/Raynsie_AdNight2018-87.jpg)
![](https://freight.cargo.site/t/original/i/16eca740dbb194c22789588dd7af120658a3ad3826edeb0dbc9855790a07ea06/Raynsie_AdNight2018-61.jpg)
![](https://freight.cargo.site/t/original/i/bc4fa9df146c24d8bac84bdd9f7a0c3d2f23e68fbaf24f238189ec18737e3c2b/Raynsie_AdNight2018-65.jpg)
![](https://freight.cargo.site/t/original/i/0a2fdb9ea2fbe1ea174fb7b263e3ff6498f25751ffaf5a5ebda505ca16ea9099/Raynsie_AdNight2018-26.jpg)
![](https://freight.cargo.site/t/original/i/c8af492eacc647a994b090e3f0b2768895b2f2a12a38adc7d89c9c66f2e9966f/Raynsie_AdNight2018-101.jpg)
![](https://freight.cargo.site/t/original/i/27610c0e55b66010b9ae7abd9583d89b5ab572ee1431ff7dfa7d1ea21dd6217d/Raynsie_AdNight2018-6-3.jpg)
![](https://freight.cargo.site/t/original/i/ba0e1d583e76c6c1784c34f390bb5812982e91c5318599b66f876c01af9dfdbb/Raynsie_AdNight2018-70.jpg)
![](https://freight.cargo.site/t/original/i/11486daa5bd9aac652bdd7d42dee961b083aaffd6d1f84733dfcffd9c5415bca/Raynsie_AdNight2018-106.jpg)
![](https://freight.cargo.site/t/original/i/82f7d60d67b7000706856b75c0caf5c3ed45ab9782b7518c346ca3dc5eda0fde/Raynsie_AdNight2018-13.jpg)
![](https://freight.cargo.site/t/original/i/f6944259fc2e79f5d9a0ac717215732890038279363e4ee93a84f81872db4deb/Raynsie_AdNight2018-104.jpg)
![](https://freight.cargo.site/t/original/i/08914b4c044ca1dceadce32fe070782be06f494cdee354456d08709b054eee4b/Raynsie_AdNight2018-34.jpg)